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Pittsburgh, PA - Wheeling-Pittsburgh Steel Corporation (WPSC), headquartered in Wheeling, West Virginia, will be rolling out a customized Value Selling program to its sales and marketing team. After refinement of WPSC’s Value Proposition through the marketing team, Edgeworth, Inc., a Pittsburgh-based human-capital consulting firm, will deliver a tailored program that focuses on driving value for WPSC customers by applying new methods for revenue increases, cost containment and asset utilization. This portion of the program is done via a board game in which players have the opportunity to learn about their customers’ business. With this concept understood, the team can then easily identify the WPSC capabilities that can enhance their customers’ value drivers.
About Wheeling-Pittsburgh Steel Corporation
Wheeling-Pittsburgh Steel Corporation is a metal products company with 3,100 employees. Its facilities are in Steubenville, Mingo Junction, Yorkville and Martins Ferry, OH; Beech Bottom and Follansbee, WV; and Allenport, PA.
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