Better position your people to be sharp business thinkers.
Give them the knowledge and language to interact with financial decision-makers.
Allow your people to identify additional opportunities within existing relationships.
Elevate your company from vendor to "partner" status, shortening sales cycles and reducing price concessions.
The shortest path to truly adding value for your customers is helping them become more profitable.
Regardless of whether your business is service-based or product-driven... old economy or new... showing key decision makers your positive effect on their bottom line will level the playing field for your salespeople. Our approach works with your existing Value Propositions or we will assist you in the creation and implementation of completely new ones.
Edgeworth's game-based approach builds the business skills of professional salespeople in an entertaining and fundamentally sound way. Your salespeople need the ability to identify areas of profit improvement opportunity as well as the business skills to build their case in front of key senior managers. Edgeworth gives salespeople the ability to align their Value Propositions with the customer's business goals.
We recommend that you start by showing your salespeople how your company operates from a financially relevant point of view. Then, let them apply their understanding while looking at the customer's financial goals and issues.
Completely create your own game-based simulation to teach your sales force how you earn a profit and how their roles affect those efforts. Show them how the customer profits and they will identify where they can add real value.
